Get ready to rep your love for the iconic Yakuza series in the heart of Shinjuku!
Like a Dragon Merch Coming to Real-Life Kamurocho!
Like a Dragon Merch Coming to Real-Life Kamurocho!
Exciting news for fans of the Like a Dragon series (known as Ryū ga Gotoku in Japan)! SEGA and Wako Sangyo are bringing the world of Like a Dragon to life with limited-time vending machines popping up in Kabukicho, Shinjuku – the real-life inspiration for the in-game district of Kamurocho. Starting December 8th, 2024, you can snag exclusive Like a Dragon merchandise right where the action takes place!
About the Like a Dragon Series
Launched in 2005, the Like a Dragon series has captivated gamers with its gritty portrayal of the Japanese underworld, exploring themes of love, loyalty, and betrayal against the backdrop of a sprawling red-light district. With over 27.7 million copies sold worldwide, the series continues to deliver hard-hitting action and compelling stories. This real-world vending machine experience allows fans to further immerse themselves in the world they’ve come to love.
Yakuza Merch Hits the Streets!
Forget waiting for online stores! These vending machines will be stocked with exclusive Kamurocho-themed goodies ahead of their general release. Grab an “I LOVE Kamurocho” t-shirt to show your love for the series, or collect acrylic blocks featuring fan-favorite characters like Ichiban Kasuga, Kazuma Kiryu, Goro Majima, Taiga Saejima, and Daigo Dojima. Each block features a unique Kamurocho backdrop, perfect for displaying on your desk or shelf.
Exclusive Early Access
These exclusive items will hit online stores on January 8th, 2025, but you can get your hands on them early starting December 8th, 2024, only from these special vending machines!
Join the Stamp Rally!
But that’s not all! SEGA is also hosting a stamp rally campaign. Collect digital stamps by scanning QR codes displayed on the vending machines. Once you’ve collected enough stamps, you can enter a lottery for a chance to win awesome prizes! More details about the stamp rally, vending machine locations, and participating online stores will be announced soon on the official Like a Dragon Studio social media channels.
Stay tuned for more updates on this exciting real-world Like a Dragon experience!
